Famous New Orleans Saints quarterback Drew Brees staged a lightning strike as part of a marketing ploy for the betting firm PointsBet.
As of Friday around noon, a video clip that was uploaded to Twitter and depicts the suspected strike has received more than 1 million views.
Brees reaffirmed his good health in a subsequent video.
Famous New Orleans Saints quarterback Drew Brees staged a lightning strike as part of a marketing ploy for the betting firm PointsBet.
In a short clip shared on Twitter on Friday, Brees can be seen filming a commercial for PointsBet in the lightning-prone region of Catatumbo, Venezuela, when a lightning strike appears to strike him and throw the production off balance.
As of Friday at noon, it had already received over a million views.
Brees reaffirmed in a later video that he is fine and "buzzing" about the sportsbook's most recent promotion involving its "flash bets," which enable customers to place wagers during games.
The prank occurs when online sportsbooks become more well-known and compete for clients.
According to Patrick Rishe, director of the sports business programme at Washington University in St. Louis, "it's definitely a shock, both literally and symbolically." This, in my opinion, is one of the worst choices he's ever made as a public figure.
It's obvious that PointsBet tried to stand out in the DraftKings and FanDuel-dominated online sports betting market, Rishe said, "but yeah, this truly feels like it's over the line."
No comment was provided by Brees' spokesperson. Brees represents PointsBet, a company with operations in the US, Canada, and Ireland that operates on the Australian Stock Exchange.
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